MEET (THE) FOUNDER

Hello, I’m Jasmine

The founder, creative, and blogger, Jasmine Sen sitting next to a field of flowers.

Leo Sun, Cancer Moon, Capricorn Rising

INFJ + Enneagram 4w3

Type A

Matcha + Coffee Lover

My journey began after graduating from Indiana University’s Kelley School of Business with a B.S. in Business and moving to the Finger Lakes area of New York. With over eight years of corporate experience in digital marketing, social media management, and content creation, I craved more than the 9-5.

I founded Jasmine Sen Creative to share my passion for aesthetics and storytelling. I partner with small businesses, creatives, and entrepreneurs who are ready to embrace their vision with authenticity and grace.

My philosophy is rooted in creative intuition, innovation, and intention. Whether we’re creating content or designing a social media strategy, each step is taken with care, attention, and the belief that together, we’re building something lasting. As your creative partner, I hope to co-create something with you that reflects your brand’s unique purpose, helping it flourish.

Beyond work, my journey is driven by a commitment to mental wellness, sustainability, and creativity. You’ll find me hiking with my fiancé and our rescue dog or enjoying a book and snuggling next to our rescue cat.

THINGS that INSPIRE ME

I find inspiration from the beauty of nature, fast cars, adventures, art, literature, fashion, and the way the sun shines between the trees.

Girl holding flowers covering her face in an aesthetic way.

A FEW (OF) MY FAVORITES

Victorian + Edwardian Era

Renaissance Art

Vanilla, Cinnamon, + Cashmere

Wellness Rituals

Sun Rays within the Forest

Formula 1

Ocean Air + Vast Lakes

Literary Gems

BEHIND (THE) NAME

JASMINE SEN CREATIVE

Why "Sen"? As part of my last name, it felt deeply personal, but "Sen" also carries a rich meaning. In both Vietnamese and Japanese, "Sen" means lotus flower, a symbol of resilience and rebirth—qualities I embraced on my journey of self-discovery and building this business.

Phonetically, "Sen" also sounds like "Zen," a philosophy that guides the studio. I wanted the name of the creative studio to reflect that philosophy, offering a serene, intentional approach to social media, design, and digital marketing